The Accelerator Magazine

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The Accelerator Magazine is a quarterly publication that explores, analyzes, and critiques the business environment in Rwanda. From the established business owner to the policy maker to the aspiring entrepreneur, The Accelerator Magazine will keep our readers inspired, informed, and challenged through well-researched and analytical articles from all corners of the business ecosystem. See more on www.accelerator-magazine.com.

The Accelerator's Posts


Will Farming Ever Be Cool in Rwanda?

In an attempt to attract the youth to agriculture and farming, stakeholders are trying to brand farming as being “cool’” in a recent campaign. But how do you rebrand an industry known for its un-coolness among youth? Despite Rwanda moving forward in ICT and other modern industries, farming still constitutes the main industry, with approximately...


The Entrepreneur’s Guide To Marketing That Works

Marketing is probably the most overlooked function for newly established businesses, yet it is perhaps the most important. Having a unique product or business proposition or the creation of a unique service that has the potential to disrupt the market is, of course, also very important, but marketing makes the difference between success and failure...


Rwandan Entrepreneur Turns His Love for Language Into a Translation Company

Placide Habineza is the founder of Global Lips Rwanda, a translation company offering all types of translation services, from audio-visual translation, consecutive translation, simultaneous translation, and conference translation to document translation. He is currently working on starting a multimedia division as a way to provide more services to his customers, help his business grow, and break...


Is Rwanda Ready for a Homegrown Coffee Culture? Café Owners Think So

Coffee is bad for your health, too expensive, too bitter, not part of our culture. Sounds familiar? Rwanda grows some of the best coffee in the world, but the local coffee culture is close to nonexistent. But with more and more coffee shops emerging, coffee is slowly making its way into the hearts and mouths...


These Rwandan Entrepreneurs Make Fabulous Fashion for Your Feet

Behind Uzuri K&Y, a fashion company that designs, manufactures, and sells handmade shoes from local materials, are two young women, Kevine Kagirimpundu and Ysolde Shimwe. The two business partners use their designs as a tool to empower women through fashion and to prove that fashion can, in fact, be a successful business in Rwanda. What...